twitter google

Affliction given the boot (for the wrong reason)

Looks like Affliction is paying the price for setting up that whole Randy / Fedor date last week. The big report is that the UFC has banned Affliction from sponsoring fighters because Affliction now represents ‘competition’. This is all one big rumor at the moment but if you ask me the proof is in the pudding (whatever the fuck that means): No fighters at UFC80 were wearing those god awful shirts.

Now if the UFC existed in a bubble, I’d be down with them banning Affliction shirts. They’re tacky as hell and are only useful to be able to easily identify meatheads at a distance. However, the UFC doesn’t live inside a bubble, so I have to say that banning a huge clothing company that’s basically developing a fashion trend through the UFC (albeit a horrible one) IS A TERRIBLE FUCKING IDEA.

Honestly, Affliction and UFC have become pretty much synonymous : people see Affliction shirts and they think UFC. People watch UFC and they expect to see Affliction shirts. And this isn’t a bad thing for the UFC : tons of celebrities and sports stars have shitty taste, and a day doesn’t pass where there aren’t pictures taken of stars sporting a GSP or XTreme Couture shirt.

Of course, herein lies the issue: Dana White doesn’t like how Affliction is in bed with Randy, and you better believe the whole Randy / Fedor Affliction adverts probably pushed poor Dana over the edge. So now Dana has decided he don’t need no stinking Affliction. And hey, maybe he doesn’t.

Again, I’m not gonna complain as a fan because those shirts were like war crimes against my eyes. But you already saw that horrific velvet shirt Sean Sherk wore at UFC80. These bastards are gonna be dressing like fugs regardless of the ban. So putting our hatred of Affliction aside, ask yourself: how smart is it to run one of the biggest clothing sponsors out of your company?

  • jd

    I don’t think the affliction shirts are nearly as bad as you make them out to be.

    Maybe not your style, but doesn’t meant whoever wears one has shitty taste.

    Just my two cents.

  • Higgz

    I’m glad you brought up the thought about Randy/Fedor because as I was reading about this on other sites it seemed like they didn’t recognize it as a possible factor.

  • fightlinker

    Everyone’s entitled to their own opinion regarding fashion, i’m happy to admit that. There’s barely any trends right now that I’m in favor of. I want to kick every girl in the crotch that wears Uggs and don’t even get me started on emo kids and those retarded tight black pants with pink shirts.

    I guess i’m just getting old and crabby

  • Márcio

    One more retarded move from Dana… he’s such a moron, not only does the UFC pays most of the fighters badly but now they are banning one of theiir most important sponsors. Way to go fuckface, one more step to turning most of your fighters into homeless people.

  • #1 jackal

    UFC will be much better without shitty afflicition shirts. I also laugh when people wear shirts or hats that say “UFC”. I think that is funny. You dont see people walking around wearing “NFL” or “NBA” shirts.
    How fucking lame can people dress?

  • The Gaijin

    Well so much for all the “well fighter’s salaries might be low, but UFC makes sure all the fighters get lots of endorsement and sponsorship opportunities to make up for it” argument.
    Way to take paychecks out of the hands of your fighters over another school yard quarrel. Dana White is a total fuckin douchebag. I hear Randy wore a Harley Davidson t-shirt, better teach those fucko’s a lesson and pull their sponsorship too!

  • Lifer

    Doesnt Condom Depot conjure up unsavory images?

    Affliction is ‘competition’ for …. those solid black shirts with the grey UFC logo that they sell at the shows? I’m confused.

  • fightlinker

    I’m sure over the next few weeks we’re going to hear about how Affliction is a partner with M-1 or some garbage.

  • dignan

    Stallone managed to get an affliction shirt on air with his interview with Rogan.

    Sell affliction stock now!

  • fightlinker

    hehe i don’t think they tell Rocky what to do

  • nem0

    The Affliction shirts tend to be kind of… classless.

    And they also lead to shitty advertisements like this:

  • fightlinker

    Chains, wolves, skulls. It’s like someone gave a 13 year old a copy of illustrator and told him to go nuts.

  • Doug

    Stallone wasn’t wearing Affliction, he was wearing a UFC knock-off:

  • fightlinker

    Yeah, he was wearing this one, the one with rhinestones

  • Lifer

    He made me very uncomfortable.

  • dignan

    No shit?!?

    Well that UFC-knockoff was great advertising for Affliction. I bought 10 shirts right after I saw it.

  • Bruce Leroy

    wow, i was thinking about getting a tattoo somewhat similar to that across my chest but now that idea is completely out the window.

    so dana is running fighers and sponsors out or the organization? when is he gonna get canned? bad business

  • Xavier

    Affliction is terrible so I am pleased. I don’t care about the reasons as long as those goth-poser pieces of shit shirts aren’t on my screen.

    End of the day, the UFC “made” Affliction and this move hurts them more than it could conceivably hurt the UFC.

  • godzillad

    Of course Sherk is gonna be dressed like a discount gigolo, he’s from Minnesota.

  • Matt (but I signed up as Mr. Unbelievable Pants)

    I think it’s a ridiculously shitty move. Does that kind of stuff happen in any other sport? What a load of crap. What will happen next? Anybody caught mentioning Fedor or Randy’s name in the arena will be strongarmed into the back room for REEDUCATION?

  • cyphron

    Wow…now there’s no reason to buy those $50 overpriced T-shirts any more. I’ll just have to buy regular $10 T-shirts now.

  • Xavier

    “Does that kind of stuff happen in any other sport?”

    You must not watch many sports. Yes, and all the time. Sponsorships are being yanked and given out all the time.

  • Matt (but I signed up as Mr. Unbelievable Pants)

    You know what, I actually don’t watch many sports.

  • Michaelthebox

    Jeez, people. So much whining.

    Yes, its not too nice. But I wouldn’t be surprise if Affliction comes back to the UFC with hat in hands to beg forgiveness within a month or two.

    The UFC is trying to break everybody in direct competition with them. And like it or not, Randy set his guns against the UFC. You side with Randy, you get fucked. Some other shitty clothing manufacturer will jump into the void.

  • Geoff

    I thought they actually banned Affliction because Affliction is starting their own MMA promotion. In which case Affliction used UFC hard.

  • dignan

    “Some other shitty clothing manufacturer will jump into the void.”

    That being said, did you see the Tapout boys in full effect hawking their wares?

    Goldberg wouldn’t even say the name Punkass.

  • Fightlinker Jackal

    $40 for a pos shirt… you gotta be on crack to pay that much for it. On a serious note, I’d much rather rock a shirt from a fighter’s clothing like Wand.

  • danaunclefesterwhite

    [quote]Affliction is terrible so I am pleased. I don’t care about the reasons as long as those goth-poser pieces of shit shirts aren’t on my screen.

    End of the day, the UFC “made” Affliction and this move hurts them more than it could conceivably hurt the UFC.[/quote]
    That’s not true. Affliction was used among the nu metal/goth/emo crowd before the UFC. Korn, Ozzy Osborne, etc. had their own line of shirts actually. Affliction just saw an opportunity to market these tacky-ass shirts to meatheads who watch MMA in addition to marketing to the goth/emo/nu metal kids they’ve already been marketing to.

    I don’t like the shirts either. But Dana White should be ashamed of himself for turning one of the biggest clothing sponsors away from his company out of some personal grudge. Affliction was buttering the bread of A LOT of fighters and now they are forced out. Nice going Dana. Way to hurt the sport even more due to your selfish, childish grudges. So much for taking care of the fighters. But no matter how much Dana steals from the mouthes of fighters, the Zuffa minion nuthuggers will continue to suck Dana’s cock juice and ask for seconds.

  • Michaelthebox

    Wait a second, this isn’t even about Randy? I got that impression because of all the bitching, I figured the competition Affliction represented was that they were working close with Randy. But no, they’re actually putting together a competing promotion, and you guys whine? What the fuck?

  • fightlinker

    Please point us to any factual information regarding Affliction starting an mma company. Wha? there is none? Oh.

  • mmaninja

    UFC is making some really dumb moves lately…

  • Big D D

    Just another piece in the slow downfall UFC (Read:Dana) is creating for itself.

  • cyphron

    If you guys want to make a difference, go to and make a loan to poor business people around the world. Oh the injustice for Affliction! Wahhh! Tapout and all the other leeching companies will step in and spread the butter for the fighters. Gosh, there’s only 50 MMA-affiliated clothing companies out there chomping at the bits to take over for Affliction.

    I wonder if we scrutinize all the other evil corporations out there for doing their business? Watch “Celebrity Apprentice” and you guys will realize that these tactics are par for the course in business–business people are evil. Yes, the UFC is a business and not some fantasy land where bunnies don’t get killed. People have lost deals for stranger reasons… like sleeping with the bosses’ wife.

  • kermit.01

    I read a post somewhere when those shirts first started showing up that they were UFC backed. Or that the UFC had helped them with startup money. Something like that. Either way I figure you put a shirt on a champ and anyone who likes them is likely to show up at that show wearing one of those shirts. Dosn’t matter what the company is. Thats why I’m amazed for all the air time Xyience got they couldn’t keep a company afloat. All UFC needs to do is give some other small time clothing company the money to sponsor Rampage for the upcoming Forrest fight, or Chuck on the road to his comeback and the money the make from just from that air time would float a company enough for them to buy another fighter.

  • kermit.01

    I do believe the talk of an Affliction promotion began around the same time they began to ‘promote’ Randy vs. Fedor. ‘promote meaning to advertise and get people all hyped up, not meaming to actually put together a fight promotion.’ Does that mean they are putting on the fight, no, but they are ‘promoting a fight between the current UFC champ and a fighter the UFC dosn’t’ want their champ associated with for the time being, Fedor.

    As for Affliction starting its own MMA promotion, well all the info that has been spread about that is always sighted to come from “inside mma sources”. What ever that means.