Last month we covered the Culinary Union’s latest attack against the UFC: lobbying to ban military sponsorship and advertising money going to mixed martial arts. The reasoning? Because of the UFC’s ‘mysogynistic and homophobic’ behavior. Government Executive has an update on how that’s going:
“Taxpayer money should not be used to support homophobia, misogyny and hate speech, in any form,” says the website, which is backed by groups such as the National Center on Domestic and Sexual Violence, Protect Our Defenders and Veterans For Peace.
In July, Marine veterans working with the organizers sent a protest letter to Marine Commandant James Amos saying they were offended by “commercials that juxtapose images of Marine Corps soldiers training and fighting for our country with UFC fighters….The Marine Corps should not trivialize service to our country, which entails tremendous sacrifice, by comparing military service with cage fighting for money.”
The Marines responded with a letter from R.J. Peterson, assistant chief of staff for advertising at the corps’ Quantico, Va., recruiting command , saying, “Professional mixed martial arts…, like many other sports, is an excellent programming venue to reach a large portion of the Marine Corps’ enlisted and officer recruiting prospects—young men, ages 17-24.”
However, he added, “the issues articulated in your correspondence regarding inappropriate conduct, alleged or substantiated, of UFC competitors and leadership are an area of concern that has been addressed via our contracted ad agency with UFC.”
Marine Corps public affairs spokesman Maj. John Caldwell gave Government Executive a similar statement. “The UFC has been forthright in addressing the issue and [we] have proactive measures in place to deal with those isolated transgressions,” he said. “We continue to monitor the issue and evaluate the effectiveness of our advertising and lead generation activities; additionally, we reserve the option to respond accordingly.”
So the plus side is it sounds like the military ain’t budging on working with the UFC, which is good. What’s bad is UNITE HERE will continue to press for a ban, both through military channels and through congress. Because this is the sort of important thing the House and Senate need to be concentrating on.
I wonder what’s next in the union’s anti-UFC playbook. It’s crazy to think that there are dudes out there who are sitting around formulating these sleazy plots. “Okay, we need to figure out another way to really stick it to the Fertittas for their non-union casinos. I know! Let’s say the UFC offends the honor of our fallen soldiers with it’s hatred of homosexuals!”
Wow. Just wow. Back in the day you’d just have to call cage fighting barbaric filth flarn filth and everyone would agree to run them off television. Nowadays it seems like you have to get kinda elaborate with your accusations.