In quite possibly the greatest fighting-related idea since ring card girls, a design/advertising company called Super Top Secret has started a t-shirt trading program for douchebags. Just send in your over-priced douche-tastic Affliction or Ed Hardy t-shirt, and they will not only send you one of their own surely way cooler tees as a straight-up trade, they’ll also donate your bedazzled piece of shirt to the homeless.
So you get a new non-lame shirt, and as more and more hobos pop up wearing Ed Hardy and Affliction shite, non-hobos will eventually stop wearing it out of fear of looking like hobos. Everyone (and society) wins! And as a bonus, they say they will also post a photo of your ex-shirt’s new home… I know I’m not alone when I say that promises to be good for a few laughs.
They’re an advertising firm. I think the idea is that they’re on the edge & this is a bit of a publicity stunt. I’m into art (& shit) so I would support them. Except the buying an Affliction shirt part, that won’t happen.