MMA Magazine Review: Elite Fighter
Issue Reviewed: January 2008
This magazine reads like a bad Maxim knockoff with a few MMA-related articles stuck in as an afterthought. Okay, that might seem a bit harsh, but I’m pretty annoyed at the amount of unrelated material clogging up this magazine. The angle I guess they were working for is that this wasn’t a magazine devoted to fighting, but rather the ‘lifestyle associated with fighting’. And what’s that, you ask? Annoying blingy hiphop gangsta fashionista fuckwad. Or something.
Filler that pissed me off: ‘Mixed Nutz’ section with info on beer, the galaxy, pro wrestling vocabulary, ‘useless trivia’, and some shit about clouds. Five ‘hot girlz’ features, which seems a bit excessive. Two articles on heavy metal musicians that ‘like MMA’. An OWL Magazine style ‘Match the closeup picture of the fighter’s hair to the fighter’s name’ thing. IFL Trivia (barf). And on and on.
Okay, now that I’ve got that off my chest, the thing isn’t all that bad. There were a few good feature articles … they had pieces on Matt Hughes and Dan Henderson, which were notable because they concentrated on their personal lives rather than fight careers. I got to see pics of Hughes’s wife (hot) and Hendo’s wife (not). Oh wait, that was Hendo’s dog. Never mind.
But still, those articles were pretty good and unique. They also got Mike Swick’s girlfriend to write about a vacation to South America, which was a bit banal but still unique enough for me to say thumbs up. And there was a thing about Keith Hackney which was pretty rockin (although not as deep as it could have been).
All in all there’s just something weird about this magazine. There wasn’t any info on subscription to it, but there were cards to subscribe to Ultimate Grappling, plus lots of ads for Ultimate Grappling. Is Elite Fighter the dumping ground for unused Ultimate Grappling content? I dunno, but the quality level fits the description.
Pros: Only 29 of the 96 pages were ads, pretty good ratio there. Design is slick. Lots of half naked chicks … I’d almost say ‘too many’ but can we really say that? The feature pieces are decent, but there just wasn’t enough of them.
Cons: The filler is pretty low grade, to the point of sucking all enjoyment out of the magazine. Waaaay too much barely MMA-related content. They kept interviewing the half naked chicks like we give a fuck which fighter is their favorite. Oh you like Chuck Liddell? How unique! There were like 4 things on the IFL in there, which is 3 things too many.
Final Conclusion: I wouldn’t buy this magazine again. The ‘direction’ of the magazine is just too helter skelter and basically reads like the Tiger Beat of MMA magazines. I have no idea if they’re trying to appeal to teenage boys or airhead girls. Maybe both? Blah.