Remember when the writer’s strike seemed to guarantee that we’d be seeing a few early 2008 UFC events on prime time network TV instead of on PPV? Yeah, that was a fun thought. But word is now that the UFC has blown the negotiations with CBS over the same production control issues that killed the HBO deal. Add in the fact that other MMA companies are stepping in to offer better deals with less restrictions, and we’ve got a recipe for disaster:
NBC continues to talk with a number of players about late night time slots, including the IFL, Strikeforce, M-1, and K-1. Speculation within the industry suggests that Strikeforce, with financial backing from the owners of Hewlett-Packard, may have already came to terms with the network, however, such a deal would not preclude other promotions involvement.
I wanna know what happened to the Zuffa that bought Pride just to put them out of business and slotted the WEC on Versus to block other promotions from getting on cable TV? The Zuffa that recognized the threat of a rival promotion on television?
Perhaps the UFC thinks that since the IFL flunked out on MyNetworkTV that they don’t have to worry about another company getting on TV. But let me tell you something: If an eyesore like American Gladiators can become as big of a success as it has, you better believe that another MMA company will be able to pop too. The TV world is starved for content like Lindsay Lohan is starved for cock. And if the UFC misses out on this opportunity because they refuse to get rid of their stupid gladiator opening and Mike Goldberg, they’re making a huge fucking mistake.