Denny Burkholder tries to do some lame last year / this year comparisons and just ends up pissing me off. Check this out:
Popular MMA message boards loved mainstream coverage and pined for more of it. It was viewed as a positive, healthy sign that the sport was gaining respect. (Before I continue, let me mention that I bring up MMA websites and blogs because — as others have correctly observed — MMA is a sport that is seriously intertwined with the web like no other sport.)
No MMA website or blog had a relationship — formal or informal — with any mainstream company. Bloggers used to write about MMA just for fun.
Popular MMA message boards tend to hate mainstream MMA coverage, with posters wondering aloud “why don’t they just hire people like us?” (Which draws various far-reaching assumptions such as that mainstream writers didn’t know about MMA until The Ultimate Fighter, never posted on an MMA message board, and are not, therefore, “people like us.” Which is wrong on all counts. Believe it or not, some of us were following the sport before today’s major MMA websites and message boards existed. **Raises hand.**)
Bloggers that used to write about MMA for fun now seem more concerned with scoring a big partnership, selling ads, and “cashing in.” Others have shifted their focus from covering the sport of MMA (for fun) to skewering the media’s coverage of MMA (for sport).
What right do you, a guy who’s JOB it is to write about MMA, have to criticize other people who are trying to make a few fucking bucks writing 20 times the amount of content that you do? Half the bloggers out there do a BETTER job than the mainstream media does, and that’s without any kind of access or paid expenses, and that’s on top of whatever job and family life they have.
Pardon us for ‘skewering’ people like Kevin Iole when he bends over, takes it from Dana White, and then regurgitates press releases under the guise of a YahooSports ‘news’ piece. For every Dave Meltzer there’s 10 fuckwads who don’t know shit, or maybe they do know shit but they’re just so bad at journalism that everything they write makes them look like they don’t know shit.
You guys are the ones in charge of presenting the sport to a general audience, and I think overall you’re doing a shitty job of it. Your press credentials are supposed to give you the access and the ability to find shit out. But there’s barely been one answer you guys have dug up that bloggers and the average forum users haven’t managed to find out first.
As far as I can tell, most of you just take whatever story the editor tells you to cover and run with it. Writers like Sam Caplan had to start their own fucking blogs because ‘mainstream’ outlets weren’t interested in giving him the webspace or paltry pay neccessary to cover the sport properly.
So from me to you in the spirit of Christmas: fuck all you mainstream guys in your fucking asses. You guys seem too busy patting your own backs to pay attention to why the rest of the MMA community wants to kick your teeth in. You haven’t done shit, you’re not the magical force that’s growing MMA. You’re just corporate patsies that do what you’re told.