I’m glad to finally have something really positive to say about the UFC, since lately all there’s been is an out of control Dana White talking shit about everyone and everything. One thing he’s said that’s true though is that the UFC pours a good amount of money into improving the sport through legalization. Of course, this isn’t exactly done out of the good of the UFC’s hearts. The more markets the UFC has, the more money they can make. But hey, I’m not about to look a gift horse in the mouth.
Right now the UFC is concentrating on the state of New York with a campaign that involves lobbyists, consultants and a pretty little information website:
Zuffa, the company that acquired the championship in 2001, will unveil the Web site www.mmafacts.com on Monday to argue that it has transformed the sport into more legitimate, and corporate-sponsored, entertainment.
Yet the company has been quietly laying the groundwork for months. In November, Zuffa retained the Albany lobbying firm Brown, McMahon & Weinraub for $10,000 a month, state records show. Then it hired a political consulting firm used by Gov. Eliot Spitzer, the Global Strategy Group, for media relations. For good measure, the company made a $25,000 donation to the state Democratic Party in mid-January.
The website the UFC launched is decent and while I’m sure there’ll be other people who will nitpick the whole thing, I’d say it’s exactly what needs to be presented to New York legislators. They don’t need the nitty gritty details … they need quick and simple facts they can regurgitate while lobbyists stuff hundred dollar bills into their undies.